July 11, 2008

A Positive Public Policy Outlook

Among the many lessons I’ve learned during my 30 years of public affairs experience is that even though a recommendation may not be what you want it’s best to stay engaged on a positive level with policy makers because there will always be another chance.

And here it is: Instead of awarding a short term contract with a local racetrack operator to get Spokane Raceway Park back up and running the Spokane County Commissioners will shift gears and seek a long term operator. Good for my client Pacific Raceways because even though we lost the first heat we’ll get another opportunity.

Why the change in direction? The Commissioners had hoped to salvage some of the summer racing season by working with an interim operator. But too many legal roadblocks and some new information about the where the race track should go has lead the Parks Department and the Commissioners to slow down, re-evaluate and pursue a long term agreement that will ensure the entire 317 acre sports complex will be successful.

I understand the political pressure to reopen what will now be called the Spokane Motorsports Complex as soon as possible. But the Commissioners are making a wise choice---and not just because it may benefit my client. They have one shot to do this right and start creating a first class recreational facility. Taking a little more time to find the right fit can help avoid costly mistakes down the road.

This brings me back to keeping a positive outlook when working in the public affairs arena. Criticizing adverse decisions might feel good but it rarely helps in the long run. Keeping your council and continuing to help decision makers reach their goals reinforces your credibility and reliability---it’s like money in the bank because there will always be another chance.

No comments: